Project Brief
Project Deliverables
Ad Copy
Video Script
Meet the Client
Project Description
Izze is a beverage brand owned by PespsiCo that makes refreshing, fizzy fruit juice drinks that are sold across the country.
The Need: Izze was in the market for fresh, innovative campaign ideas. I, along, with several other copywriters from different agencies, were given the opportunity to pitch ideas.
The Solution: I developed campaign ideas centered around the idea that Izze is by and for those that are daring to think (and drink) outside the box.
Ad Campaigns
Visual Samples
Video Script
